Go from burning dream desire to actualized and authentic personal brand.
the overview
Come back home to your inherent self.
HomeComing is a LIVE 5 week experience, designed exclusively for new creative entrepreneurs stepping onto their business journeys. This workshop will help you discover and craft your foundational Brand Expression — your positioning and basic branding visuals that embody you and your special business in the truest, most authentic light.
let’s get personal
You can’t build a personal brand without getting personal first.
SO much more than just a logo or branding course, this experience is an intimate intensive blending personal development and comprehensive brand strategy. We will journey to first understand who you are and then dive into your business and people you will be impacting, before we help you craft a beautiful brand identity. You will walk away with:
A CONNECTION to who you are and what your purpose is
A CLARITY around what you do (your services/offerings) and who you serve (your audience / customers)
A CONFIDENCE around how you show up in the world with a simple (but beautiful) brand logo, color palette and creative direction
the breakdown
5 weeks to bring your burning business desire to life
For our work together, we will be viewing your brand through the archetype of the home and the process of Brand Expression as the journey of building that home.
Here’s what you can expect:
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Featuring Jaymie Gerena, Transformational Brand Strategist & Coach
Together with Jaymie (my former Life & Business Coach), we’ll dive deep to unearth your identity, understand who you are and who you desire to be through your business, connect to your values, and shine light on your unique story. -
We’ll dive deeper to understand more about your brand and business ambitions as well as who you are seeking to serve and who is in your industry. We will set the proper, resilient foundation for your brand home to start to come to life.
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We’ll synthesize all of our findings to start building. We’ll establish your positioning and craft your purpose for unshakable clarity so you can articulate what you do, how you do that, and why with your audience.
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Your visual brand will come to life. We will apply all of our strategic findings to craft a simple yet deeply compelling and unique brand kit. The finishes of your home will be built out.
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We’ll cover sharing your finalized brand and visual identity with the world and review fundamental marketing strategies. We’ll be furnishing your home with your unique style to ensure a comfortable move-in.
Join (our first!) Beta Group
Starting Tuesday, April 16th
The Beta Group will be a more organic and intimate container as we explore the modules in real time and test the syllabus for Homecoming. You will have closer access to me as the facilitator and direct support from my team as we journey on this exciting 5 week journey (for the first time ever!)
Also — Because the workshop is being offered for the first time, the Beta Group will be locked in at the $247 Intro Pricing (that’s 80% savings from the anticipated $1197 launch prices coming this summer!)